top of page
  • Vimeo
  • Instagram
  • LinkedIn

Cost of Childcare

Number crunching graphics

This was a self initiated project, as I had become involved with a community group for female animators, many of whom were confused or unaware of the costs of childcare in the UK (including myself!).

I made this film towards the end of our nursery journey with our daughter, to lay clear the costs (and savings) we experienced.

It was a challenge to find a visually clear and engaging way to present my findings.

Thumbnail boards

Firstly I gathered all the information from our nursery invoices and government Tax Free childcare account, and added up the numbers. 

After I recovered from the shock, I got to thinking about how to present this information in an engaging way that would be easy to read on phone screens as well as PCs and tablets.

I did a very rough board and decided I wanted to included a couple of 3D elements to keep it visually dynamic and appealing.

Summing Up

The final style was simple but stylised, using mostly black and cream but with neon blue and red to call out sections or highlight text.

Once the animation was done, I also made a blog post detailing our experiences with the childcare system in the UK, leaving links to information and a table of our costs/tax relief for other people to view.

  • Vimeo
  • LinkedIn
  • Instagram
bottom of page